“I like snogging better than sex”

Fear not, I am not going completely loopy and randomly blogging about sex!

As I was walking around Soho last night, I found this intriguing artwork on a Soho shop. As I was in the middle of Soho (the gay quarter in London, famous for its trendy bars, gay clubs and and sex shops), and as a typical jaded Londoner, I didn’t think much of it, until I came home and saw this comment from my friend Cristiano on my Flickr stream.

flickr2

I quickly went onto the ifancyasnog.com website and found out that this shop in fact sells delicious-looking frozen yogurts for health-conscious consumers.

So far I find the concept really interesting: eye-catching slogans, a cool name, a healthy and interesting product sold at a time where consumers are increasingly health-conscious…

The icing on the cake for me was to find out that these guys are very much into social media with a blog, Facebook group, Flickr stream , as well as a YouTube and Vimeo channels. Good stuff!

Overall I think it’s a nice effort, but I think all of their social media presences could do with a little fine tuning, and plenty of conversations and engagement! I am happy to discuss my ideas with the Snog team should they be interested in getting a little advice!

According to ifancyasnog.com the Soho shop is due to open early next year but if you can’t wait to get your hands on a snog, head over to their other shop in South Kensington.

capture3

Related Posts with Thumbnails

6 Comments

  1. Quirky brand and interesting concept… yum!

  2. Good to see they want to embrace social media, I’m surprised they’re not on Twitter yet

  3. They’ve done an OK job but to be fair, I think they need to do a lot better than that if they are serious about social media ;)

  4. I’ve been hearing about this Snog yoghurt from various sources. You’ve just reminded me to go and try it out!

  5. “They have great topics like this one on http://www.energytalkradio.com and donate 30% to charity! Check them out.”

  6. icing on the cake for me was to find out that these guys are very much into social media with a blog, Facebook group, Flickr stream , as well as a YouTube and Vimeo channels. Good stuff!

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>