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A cocktail of advertising, social media, and technology
Rage against the x-factor
Here are a couple of fun experiments that I recently spotted the Social Web:
Rage against the x-factor
A couple of Facebookers have created a group in an attempt to organise a mass-purchase of the track ‘Killing in the name’ from December 13th as a protest to the X-Factor dullness.
Social Media brought back the Wispa bar, but can it wipe that smug smile off Simon’s Cowell’s face? Let’s see, shall we?
The Twitter hashtag is #ratm4xmas should you feel the urge to tweet about this initiative!
The lovely people @clothes2order have also jumped on the bandwagon and are offering free set up costs on any t-shirt from their range + a free Rage Against the Machine t-shirt to show your support! and are offering free print set up on their T-shirts. 10% of the money they make will be donated to charity Shelter.
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09/12/2009 - 6:38 am
Great campaign, will be really interested to see how it get's on. There's along way to go to top the million+ sales the X factor winner is bound to get though!
Thanks for the shout out for the Clothes2order t shirts, but I just want to clarify the offer:
Set up on the print is free but the t shirts sadly aren't – so a Rage against the machine t shirt costs £3.91
10% of that goes straight to the official campaign charity Shelter
09/12/2009 - 7:20 am
Sorry will amend my blog post – thanks for commenting!
09/12/2009 - 8:20 am
This seems to happen every year! Last year 'buy Jeff Buckley instead of Alexandra Burke', the year before we had the LastFM promoted Lucky Soul single whilst other people were pushing Malcolm Middleton's magnificent 'We're All Going To Die' (have a look for it on YouTube.) Rage Against The Machine is the most aggressive song selection yet, but somehow I can't see it having the mainstream attraction of Joe sweetly singing the X Factor Christmas hit!
10/12/2009 - 3:21 am
Hey Nick,
That's interesting as I don't recall anything similar happening last year… Mind you I hated that Alexandra Burke Halleluja song!
10/12/2009 - 9:21 am
Hey Nick,
That's interesting as I don't recall anything similar happening last year… Mind you I hated that Alexandra Burke Halleluja song!
29/12/2009 - 7:52 am
As I said – this will never succeed!