A simple guide to pitching bloggers (and case studies)

Blogger outreach has proliferated in the last couple of years as firms and clients increasingly see the value of exposing bloggers and their audiences to their campaigns and products.

The problem is that the big dogs, are being approached over and over again. So how do you get your pitch to stand out from the crowd?

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About Laurence Borel

Digital Marketing Consultant by day, PhD researcher by night. I'm blogging here about Internet culture bites and beats.... not as often as I'd like to though


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