Taking the leap of faith… in nocte consilium
After a decade working in both offline and online marketing, I have decided to go back to university to complete my Master of Research in Marketing, which will hopefully lead me onto a PhD. It’s scary as I’ll be working full time whilst studying, but the time had come to shake things up! My research interests evolve around social media and consumer behaviour, human computer interaction, geolocation and mobile commerce, and I hope that my research will bridge the gap between the Academia and the professional marketing world.
From a professional perspective, I’ve been freelancing/contracting since March, which has been hugely rewarding; I recently joined the Greater London Authority as Web Manager (social, email and web) looking after various areas of the business, including Mayor of London presents, your one stop shop to find out about free events taking place in London during the Olympics and Paralympics, but also various aspects of Politics 2.0.
My digital/social consultancy for SMEs is now up and running, and I’ve been working with a handful of small businesses developping ROI-focussed digital strategies. If you’re a small business and would like to find out more about my services and expertise, click here.
Exciting times ahead for sure!


Lolly, petite Lolly
We’re dropping by to say bonjour
We were blinded by your talent
And your fab blogging allure
In nocte consillium
This comment was penned for you
Because we’re big fans of yours
And love all the things that you do
Your decision to go back to studies
Is one that we admire
Imagine the heights that you’ll soar
Given that you’re already a high-flier!
We’re the folks behind brand Bosch
We make a whole host of things
And we deliver many services
(We have many bows to all our strings)
We know you’re into cocktails
(And cocktails needs lots of ice)
So look no further than our fridges & freezers
Built with quality at a competitive price
Your work with the London authority
During the 2012 Games was brill [this wording is OK post-Olympics]
It must have been rewarding
To see our capital begin to fill
As the tweets came in to show support
Of the biggest games on earth
Your Facebook interjections
Really proved their worth
But did you know that we too were present
Keeping safe our city’s stations
At St Pancras we provide CCTV
As athletes arrived from different nations
And even in the Channel Tunnel
The longest tunnel in the world
You’ll find Bosch’s security cameras
Across 31 miles, unfurled [we’ve checked this out. See: http://www.sourcesecurity.com/markets/remote-monitoring/application/co-289-ga.355.html
Why are we telling you?
We hear you ask yourself
“Do I care that Bosch does everything…
From car technology to health?”
It’s a good question Lolly
The answer to which we’ll yield:
Like you and your many talents,
We’re experts in more than one field
We touch on many parts of your life
From gadgets to home cooking
And like you, we believe in style
(Our products, like Ms Borrel, are good-looking)
At home in leafy Clapham
As you relax in your outside space
Think about our gardening tools
Which mow and trim with grace
And in your kitchen queendom
Please do not forget
We make beautiful ovens
In which to cook your tartiflette
Whilst London’s not as temperate as Lyon
Amidst a winter storm
Our heating and hot water solutions
Will keep you nice and warm
As the clocks went back some weeks ago
Were you thankful for the extra hour?
When you can spend it with a Worcester water-pump
That feeds your power shower!
We’ve read your blog consistently
We’re your silent reading buddies
You’ve provided us with best-practice guides
And marketing case-studies
Which is why we’d like to wish you every luck
As you study your way to the top
Please keep your articles coming
Keep on Blogging Till You Drop
Au revoir notre madameoiselle
We’re glad your blog we found
Keep an eye out for us wherever you go
Parce-que Bosch Is All Around…(http://bit.ly/BoschUK)
Hope you enjoyed that (come on over and say hello on Facebook or Twitter)!
http://on.fb.me/ShbgAU – Facebook http://bit.ly/ShbyrC – Twitter