Lolly
London-based Social Media Strategist, addicted to blogging, travelling and photography. Want to chat? Follow me onTwitter, alternatively click here to email me
Homepage: http://www.laurenceborel.com
Posts by Lolly
blur Group – The Power of Collective Intelligence
Oct 29th
As some of you may know, I’ve recently started freelancing for blur Group, and just thought I would send a little link love their way
blur Group is all about crowdsourcing i.e. making the most out of collective intelligence and re-architecting the creative industries. blur Group offers a wide range of services across the whole digital spectrum, so If you’re looking for a web designer, social media specialist or a web developer, I would strongly recommend you check them out!
Flushing out the recession – adding value through Social Media
Oct 28th
Here’s my first entry for this year’s Bathroom Blogfest 2009 which is all about ‘Flushing the Recession and Plunging into Forgotten Spaces.’
Don’t forget to check out the full list of blogfesters here, as well as the Bathroom Blogfest’s official Blog and Facebook Fan page
One of the key things in Social Media Marketing, is how brands can use different channels and add value to their customers. Now imagine you’re faced with a purchase decision, and suddenly remember this cool Facebook Fan Page / YouTube video / Twitter Feed, you’ll probably end up buying the brand that made you feel good, instead More >
This Time it’s Personal: It’s You (is it really?)
Oct 25th
Does anyone understand the meaning Yahoo!’s latest advertising campaign ‘This Time it’s Personal: It’s You!’?
After a little Googling (ooo the irony!), I found out that this campaign is in fact supporting Yahoo!’s new search format which now features a new left column that allows users to filter results, but also to include notes in their Search Pad (does anyone know what a search pad is? I didn’t…)
Will people understand the meaning of this campaign? Unlikely.
Google Wave – First Impressions…
Oct 24th
If you’re not quite sure what Google Wave is, I would suggest you watch this awesome video before reading this post:
The Google Wave interface has three columns which are very similar to an Outlook / Entourage interface with your folders/contacts, inbox, and finally the messages preview pane. It could be described as a hybrid between Messenger, Email and Facebook to a certain extent. Once you start actually using it, things slowly fall into place, but until you do so, it’s pretty hard to explain or understand.
Google Wave is like real-time email, and you can easily add hundreds (!!) More >
Announcing the Bathroom Blogfest 2009
Oct 21st
The 2009 Bathroom Blogfest, now in its fourth year, brings together 20 bloggers from the U.S., Canada, the UK and India who will post at least once on some aspect of the theme: ‘Flush the Recession and Plunge into Forgotten Spaces.’ The topic is very much ‘open-ended’ so it’ll interesting to see what other blogfesters talk about!
The Bathroom Blogfest began in 2006 as the brainchild of Stephanie Weaver, and Susan Abbott, who wanted to connect with fellow bloggers passionate about the customer experience. The Bathroom Blogfest has now grown into a resource for retailers and restaurants that are looking for More >
Adventures in Twitterland… (bring back the link love)
Oct 15th
Funny things often happen in Twitterland… Today’s randomness definitely got me LOLing away behind my screen…
Back in the old days, bloggers used to link back to one another other as a sign of appreciation, and an effective way of sharing content. Linking back also helped increase our Page Rank and Technorati authority; we (bloggers) call this the Link Love. With conversations now moving to Twitter, linking back to other bloggers is sadly a behaviour in decline…
In an attempt to help my friends with their Page Rank, I’d like to introduce you to my blogging buddies Nicolas the Frenchie (who’s going to More >
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