Branding & Packaging

Walkers go green

 Crisps giant Walkers has become the first major food brand to display a carbon footprint and reduction logo on its packaging.  Each bag of the crisps creates 75 grams of carbon dioxide, according to Walkers and the carbon trust.

 

  • 44% of the emissions come from the farming phase of the process
  • Making More >

Supermarkets in labels war

If you care about what kind of food you buy, there is suddenly a lot more to digest.

The big supermarkets have put new labelling systems with more nutritional information on the front of packs – but what you get depends on where you shop. More consumer confusion ahead…

Sainsbury’s, Asda and Waitrose More >

ABSOLUT(ely) fabulous!

 

I went to the ABSOLUT ICEBAR in London last night and what an experience! One piece of advice – make sure you wear big woolly socks if you don’t want to freeze! It’s a bit pricey to get in but definitely worth it!   The Ice Bar opened a few years ago and has More >