Blogging
nRelate blog plugin – a new way to monetize your site
Dec 5th
Over the last few years, brands have increasingly been attempting to engage with bloggers with various degrees of success. Some bloggers have landed book deals on the back of their blogs, others have teamed up with brands to being to market new products and services, whilst smaller bloggers live of advertising, affiliates or the occasional sponsored post (I am not a big fan of these but hey ho!)
If you’re trying to monetize your site, here’s a new exciting option worth giving a go.
NRelate is unobtrusive plugin very similar to the popular LinkWithin, but ‘sponsored content’ is displayed in the ‘related posts’ thumbnails in addition to your own More >
Blogfest 2011 – Topshop’s smart Tumblr strategy
Oct 27th
Here is at long last, my first entry for the Bathroom Blogfest 2011 on how Topshop uses to Tumblr to ‘climb out’. I do promise I’ll put up a bathroom related post tomorrow for fun though! Here we go!
Brands have embraced social media as a means to ‘climb out’ and ‘hang out’ with their fans on social networks. Some brands do it well, others have had their fails… I’ve been in working in the social industry for a few years now, and I’ve seen the industry evolve over the years. But my biggest frustration in 2011, is that a lot More >
Introducing the Bathroom Blogfest 2011 – ‘Climbing Out’
Oct 24th
What’s the Bathroom Blogfest anyway?
The Bathroom Blogfest began in 2006 as the brainchild of Stephanie Weaver, Experienceology author and consultant, and Susan Abbott, business consultant and consumer researcher in Toronto, who “wanted to generate awareness for bloggers passionate about the customer experience at a time when blogging was more experimental‘ and an opportunity to discover and connect with new bloggers.
2011 is all about ‘climbing out’
In these tough economic times brands need to be innovative, excite and engage consumers, when budgets are being slashed and demonstrating ROI is key. So, how can brands climb out?
The 33 bloggers from the U.S., Canada, Dubai More >
#bemyguest guest video blog from @MiChmski
Mar 22nd
Emily Cagle and Adam Vincenzini launched their #bemyguest initiative earlier this month which aims to encourage bloggers from all over the world to file for each other during the month of March.
I teamed up with Pittsburgh based (soon to be Parisian) vlogger Michelle Chmielewski who recorded this video for me.
Here are my original questions: 1) Tell me more about yourself 2) Can you briefly talk me through the fundamentals of monitoring and reputation management? 3) What attracted you to Social Media? When did start blogging/vlogging? What’s your favourite thing about Social Media? 4) If you were a social media platform, which one would More >
Greed, not need, driving unsustainable thirst for ‘news’ – by @adamvincenzini
Feb 3rd
My favourite thing about Social Media has to be the ability to connect, and share ideas with like-minded people from all over the world, and I’ve met quite few people IRL over the years who I really admire, and enjoy spending time with.
My new favourite blogger is the Comms Corner’s Adam Vincenzini, the rising star of Digital PR, and a very likeable person on a personal level too!
Earlier this year, Adam decided to give up reading newspapers for a whole year and purely rely on digital sources instead. Here’s his take on digital content and our thirst for ‘news’
By Adam Vincenzini, The More >
Negative comments are good for your blog
Mar 5th
Posted by Lolly in Blogging
1 comment
I am yet to meet a blogger who doesn’t like receiving comments and feedback on their articles… But occasionally, the feedback you receive is not what you had in mind.
As your blog grows, it becomes more exposed to negative comments…. But these comments are in fact good for your blog.
You can be wrong
Yes, really. Everyone can be wrong, even so called Social Media Gurus / Experts / Strategists.
Negative comments are just a way of adding value to your article and taking the conversation to a new level…
When I wrote the PR agencies buying bloggers article, dozens of blog posts were More >