Social Media stats
Global Web Index Social Entertainment Report 2011
Jan 14th
Internet research agency GlobalWebIndex have just published their latest report offering a myriad of fascinating stats about the evolution of the web and how media professionals, content producers and brands can harness consumers’ thirst for (social) content.
Some of the key findings from the report include:
• Social media has reached mass maturity: Today it’s no longer about massive growth but a shift of already active social consumers to ‘real-time’ technologies, such as status updates or tweets. The old view of text-based social media, defined by blogs and forums, is being surpassed, moving the impact of social media, from creating content and publishing More >
Wave Report 2010: The Socialisation Of Brands
Nov 3rd
Universal McCann has has released their 5th Social WAVE report with almost 40,000 respondents globally. The report focus on how the growth in social media is opening avenues never seen before by brands, and show insights on how brands can look to use social to its maximum potential.
Sit down and grab a coffee as this report is 72 pages long and explores the new social media landscape, its impact in our daily lives and even attempts to explore the future of social media.
Worth reading
Nuances of European Social Media – Alice in Wonderland case study
Mar 27th
I primarily rely on digital sources, mostly from my social networks, for information these days, and tend to be highly influenced by the digital content that comes my way.
When I spotted Alice in Wonderland’s nicely managed Facebook fan page, I simply had to go and watch that movie. It’s not the first time social media influences my decision-making process, especially when it comes to the film/entertainment industry.
I did some research to find how Alice in Wonderland had been promoted in other EU countries, and what I found reinforced the need to think global, yet act local, something which is, from More >
Trendstream Global web index
Dec 19th
Accurate Social Media stats are hard to come by, however Trendstream have recently released a Global Map of Social Web, which illustrates peoples participation across the world.
The map is created from data collected as part of the Global Web Index research program, which analyses web usage, social web and associated impact in 16 countries across the globe.
The map visualises the number of active bloggers, social networkers, video sharers, photo uploaders and microbloggers. The length of the curve represents the penetration and the size represents the universe size.
Here are some of the key finding they’ve identified:
• The social web is mass market: Hundreds of More >
Socialnomics
Aug 26th
Here’s the latest video hotting things up in the crazy world of social media.
Here are a few fun facts from the video that stood out for me:
- By 2010 Gen Y (that’s me!) will outnumber Baby Boomers
- Social Media has overtaken porn as the #1 activity on the Web; I wonder when we’ll see the first social media porn sites, ha!
- If Facebook were a country, it would be the 4th largest in the world behind China, India and the United States
- 80% of Twitter usage is on mobile devices – people update, anywhere, anytime
- In 2009 Boston More >
What the F**K is Social Media… one year later
Jul 29th
You may remember the awesome What the F**K is Social Media that made the rounds in the blogosphere last year.
What The F**K is Social Media? View more documents from Marta Kagan.Marta Kagan, has recently published a 2009 version of this (hilarious) presentation, and the figures are pretty impressive: - 3/4 Americans use Social Media Technology - 2/3 of the global Internet population visit social networks - Visiting social sites is now the 4th most popular online activity - Time spent on social networks is growing at 3x the overall Internet rate accounting for 10% of all Internet time
What the F**K is More >
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