90:10 France se désiste de Paris 2.0…
Mar 1st
La blogosphère a parlé, nous avons écouté, et après mûre réflexion finalement décidé de ne pas participer à Paris 2.0, un évènement qui avait pourtant l’air prometteur.
Je suis sûre que vous avez tous vu les nombreux articles à ce sujet publiés dans la blogosphère française…
En ce qui nous concerne, ce n’est que partie remise, et nous espérons pouvoir vous rencontrer très bientôt.
Paris 2.0, vous y allez?
Feb 27th
90:10 France co-organisera le prochain Paris 2.0 du 8 au 12 mars prochains à l’Espace Kiron.
Alors c’est quoi Paris 2.0?
Paris 2.0 c’est plus de 120 intervenants de tout secteur du web social et du 2.0, média, marketing, communication, innovation, design, enterprise, qui partageront avec vous leurs expériences et réflexions en cours des médias sociaux, ainsi que de l’innovation sociale .
Mon collègue Patrick Attallah, DG de 90:10 France, animera le Mercredi 10 Mars en deuxième partie de journée, deux tables rondes :
Table Ronde de 14h00 : Commerce Social
Les réseaux sociaux sont-ils l’avenir du e-commerce?
Comment les boutiques en ligne exploitent, communiquent et échangent sur les More >
Fancy going on a European road trip? Read on
Feb 22nd
We’ve been busy here at 90:10 working on the launch of the new Honda CR-Z Hybrid through Social Media, and our plan is to create a crowdsourced European Road Movie, featuring Internet users from the four corners of Europe! Pretty cool, huh?
We’re currently at the first stage of the campaign, where Internet users can submit their dream journey onto the Live Every Litre site. A committee will then choose 4-5 lucky winners in each country who’ll embark on the road trip of a lifetime driving the Honda CR-Z across Europe… the icing on the cake? The whole experience will be filmed by award More >
Blogger relations 101: common courtesy
Feb 16th
It has recently come to my attention that some PRs have no manners whatsoever… Let me explain.
Scenario 1:
The buying off bloggers agency recently emailed me offering €30 to pen a few kind words about a (boring) website. Due to work commitments, I forgot to send them a polite no thank you. Two weeks later, they sent me another email now offering €80 (woo hoo) to write about the same boring website. I sent them a courteous email explaining that I was against PR agencies paying bloggers.
And then nothing.
As an international PR agency they should have a) enquired about this blog post (because More >
My thoughts on Google Buzz so far
Feb 13th
With last week’s rollout of Google Buzz, Google has fired its first serious salvo at Facebook in the battle for the social networking crown… But is Google Buzz really all it’s cracked up to be?
So where does Google Buzz fit in the Social Media world?
From what I’ve seen, Google Buzz seems to fit in between blogging and Twitter. Mashable currently use it to ask 140+ characters questions to its readers, thus taking the conversation to another level, a real-time forum perhaps.
The main issue I have with Google Buzz at the mo, is content overload.
Will Google Buzz going kill More >





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