Laurence Borel
  • Star Paws – Cute emotionally engages viewers
  • Books about town; London streets filled with #bookbenches
  • Using hashtags in videos: 4 best practice tips
  • 6 typologies of hashtags seen in 2013
  • The hashtag project #hashtagLDN

Star Paws – Cute emotionally engages viewers

Published 31/08/2014 at 11:32 am - No Comments

Did you know that a staggering 15 percent of all internet traffic is cat-related? Animals on the internet have become big business, with some pets attracting more fans than Hollywood celebrities. Think about Grmupy Cat, Three Mobile’s #DancePonyDance or #SingItKitty ads, Budweiser’s #BestBuds 2014 Super Bowl ad, the Dulux dog or the Andrex puppy. Animals […] IWEBIX Webdesign

Using hashtags in videos: 4 best practice tips

Published 07/05/2014 at 1:00 pm - No Comments

In the early days of social media, video marketing was usually done on platforms like YouTube and Facebook. Brands would simply upload their ads online and consumers would happily share them within their network. But for the past couple of years, brands have increasingly been including hashtags in their advertisements. According to a recent infographic […]

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