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  • paola

    Interview with a Flickr A-Lister: meet Paola Cermak

    A few months ago, I blogged about falling out of love with Flickr, as I felt Yahoo! had failed to keep up with the rapidly changing social media landscape, and Flickr users' needs (no Twitter/Facebook integration, lack of innovations within the platform, no status updates but to name a few). I am a huge fan of the Flickr community and I still post occasional photos on my basic Flickr account, which allows me to...
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  • Coach Poppy Project

    Coach Poppy Project

    Coach are no strangers to social media, having accumulated an impressive fan base on Facebook and Twitter, and a small army of bloggers who frequently write about their products and campaigns. Their latest social media experiment, The Coach Poppy Project, is by far the smartest thing I've seen in social media year, and I am thrilled to be part of it. Have you spotted the pretty Poppy banner on the left...
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  • foursquare-logo

    Foursquare: A Missed Opportunity for Businesses in London

    This is a guest post written by my good friend and fellow Social Media practitioner @GuillaumeFoutry Foursquare, the location based social game, has taken over the social media world.  Given that, you would think that businesses in London – the Twitter capital of the world and a European technological hub – would jump on the band wagon and use it.  But they seem surprisingly reluctant to try it. I estim...
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  • One Day Project: 3 iPhone developers, 3 games, just $100

    With over 90,000 apps in the App store, getting your app noticed can be a bit of challenge. So the 3 developers at Tiny White Tribe decided to add a little excitment in the whole marketing of their app, and came up with One Day Project (ODP) concept. They spent the $100 on essentials such as Redbull, beers, snacks and ice-cream, and created 3 iPhone games in just 3 days. That's only 24 hour per game; pretty...
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  • Foursqaure & Google Maps

    How to embed your Foursquare check-ins in Google Maps

    I absolutely love this, as I can now easily remember the places I checked in but also take a look at my shout-outs! Here are the three easy steps you need to follow: 1)      Log into your foursquare account and head over to http://foursquare.com/feeds/ 2)      Copy the URL for your KML feed and paste that URL into the search box 3)      Add ?count=1000 (or more/less depending on your number of checkins) afte...
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pepsi

Advertising in 140 characters or less

Aug 28th

Posted by Lolly in Advertising and Communication

2 comments

Some forward thinking companies are incorporating the use of Twitter ID’s on their product packaging/advertising, and it looks as though this trend is on the increase.

Tweet what you think

Earlier this year, Pepsi used Twitter to launch Natural Born Cola, Pepsi Raw. The mini cans handed out across London, read More >

Little Break, Pepsi Raw, Tacheback

Socialnomics

Aug 26th

Posted by Lolly in Social Media stats

2 comments

Here’s the latest video hotting things up in the crazy world of social media.

Here are a few fun facts from the video that stood out for me:

- By 2010 Gen Y (that’s me!) will outnumber Baby Boomers

- Social Media has overtaken porn as the #1 activity on the Web; More >

Online Consumer Behaviour, Social media fun facts, Socialnomics, Tech and Mobile

Virgin Media 50 Meg Broadband video – hit or miss?

Aug 24th

Posted by Lolly in Digital PR Campaigns

No comments

Have you ever watched a video with 100,000 views on YouTube and thought to yourself: “How the hell did that video get so many views?” Chances are pretty good that this didn’t happen naturally, but rather that some company worked hard to make it happen.

I was recently tipped me off More >

Viral, Virgin Media 50 Meg Broadband

Music Sunday – Hui-a (Maori Fusion)

Aug 23rd

Posted by Lolly in Digital PR Campaigns

2 comments

The lovely Rax Lakhani invited me a couple of months ago to an EP preview gig of Maori band, Hui-a.

Band members, Jerome Kavanagh and Ben Mullon, both of Maori ancestry, have come together to create an original and exhilarating fusion sound for our listening pleasure.

The video of their first More >

Hui-a band, Maori fusion, Maori Music, Stephanie Charmail
3

3 years old!

Aug 16th

Posted by Lolly in Blog Till you Drop!

6 comments

A slightly overdue post, but this blog turned 3 last Friday!

A lot has happened over the past 3 years; I landed a role in Social Media over a year ago thanks to this very blog, but I’ve also met lots of awesome bloggers, in the UK, the USA, Canada, Italy More >

Blogging Birthday, Happy Birthday Blog Till You Drop!
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