• crystal-ball

    A few social, search and mobile trends for 2012

      I am not usually a big fan of prediction posts, particularly when it comes to social, but recently spotted a handful of predictions by industry experts worth mentioning.   Without further ado, here are a handful interesting social, search and mobile trends for 2012. These 3 disciplines are inextricably interlinked, yet too often siloed, so I figured I would sum them all up in one...
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  • anonymousresolutions

    It's that time of the year again. What are you New Year's...

      Photo via Dear blog, It is that time of the year where I should publish my New Year's Resolutions for all to see. Wish me luck, and thanks James for inspiring me! Resolution #1: blog more  I've been suffering from blogger's fatigue on and off since I started blogging back in 2006, which has sadly impacted on the quality of the content on this blog. I recently spotted a tremendous post by Mack ...
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  • Screen Shot 2011-10-27 at 22.19.16

    Blogfest 2011 - Topshop's smart Tumblr strategy

    Here is at long last, my first entry for the Bathroom Blogfest 2011 on how Topshop uses to Tumblr to 'climb out'. I do promise I'll put up a bathroom related post tomorrow for fun though! Here we go! Brands have embraced social media as a means to 'climb out' and 'hang out' with their fans on social networks. Some brands do it well, others have had their fails...  I've been in working in the social industry for a ...
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  • Screen shot 2011-07-12 at 15.43.41

    Using social content to drive sales through search

    There’s a very wrong assumption floating around the heads of many CMO’s and small business owners alike, that having a Facebook page and Twitter profile is enough, because social media is this new and wonderful thing which is going ‘to do wonders’ for your brand. I am sure we’ve all had clients who have asked for thousands of fans and followers, as quickly as possible without any content, or budget to create conte...
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Posts tagged Bloggers’ Meet up

nyc-bloggers-meet-up

Off to New York

May 24th

Posted by Lolly in Blog Till you Drop!

3 comments

Just a quick blog post to let everybody know that I will be in New York next week. The lovely C.B Whittemore is organising a bloggers meet up next Wednesday – all welcome! Send me a tweet if you’re planning on coming along.

Blogging will resume on my return!

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Bad PR, dating geeks and another night out with bloggers…

Oct 1st

Posted by Lolly in Digital PR Campaigns

13 comments

Here’s a collection of PR pitches that landed in my inbox recently – some good, some, err, not so good!

PR pitch #1: Twitter = Talking in public

Tim from Olgivy, sent me an email yesterday asking me to blog about an ad campaign for a technology giant. I love advertising so technically it should have been something I would have been happy to blog about… and the ads also looked good.

Such a shame his pitch was the worst piece of PR I have ever seen! I hated the tone of voice in his email (sounded like he couldn’t be bothered), and More >

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Bloggers meet up round 2.0

Jul 30th

Posted by Lolly in Social Media Events

11 comments

I went to my second Bloggers’ Meet Up last night, held at Doggets in Blackfriars. The drinks were on Stella – just wanted to say thank you for supplying us with copious amounts of soft drinks, beer and vodka! We had lots and lots of fun so thank you! You can view last night’s photos here.

 

The usual suspects were here but I also got chatting to quite a few interesting peeps: Andy Bargery (thanks for organising the meet ups!),Willem (at last), Hayley, Anthony, Julius, Cristiano and Chris.

 

See you all next month!

 

 

 

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