• anonymousresolutions

    It's that time of the year again. What are you New Year's...

      Photo via Dear blog, It is that time of the year where I should publish my New Year's Resolutions for all to see. Wish me luck, and thanks James for inspiring me! Resolution #1: blog more  I've been suffering from blogger's fatigue on and off since I started blogging back in 2006, which has sadly impacted on the quality of the content on this blog. I recently spotted a tremendous post by Mack ...
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  • Screen Shot 2011-10-27 at 22.19.16

    Blogfest 2011 - Topshop's smart Tumblr strategy

    Here is at long last, my first entry for the Bathroom Blogfest 2011 on how Topshop uses to Tumblr to 'climb out'. I do promise I'll put up a bathroom related post tomorrow for fun though! Here we go! Brands have embraced social media as a means to 'climb out' and 'hang out' with their fans on social networks. Some brands do it well, others have had their fails...  I've been in working in the social industry for a ...
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  • crystal-ball

    A few social, search and mobile trends for 2012

      I am not usually a big fan of prediction posts, particularly when it comes to social, but recently spotted a handful of predictions by industry experts worth mentioning.   Without further ado, here are a handful interesting social, search and mobile trends for 2012. These 3 disciplines are inextricably interlinked, yet too often siloed, so I figured I would sum them all up in one...
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  • Screen shot 2011-07-12 at 15.43.41

    Using social content to drive sales through search

    There’s a very wrong assumption floating around the heads of many CMO’s and small business owners alike, that having a Facebook page and Twitter profile is enough, because social media is this new and wonderful thing which is going ‘to do wonders’ for your brand. I am sure we’ve all had clients who have asked for thousands of fans and followers, as quickly as possible without any content, or budget to create conte...
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Posts tagged Customer service 2.0

Online Reputation Digital PR Reputation Online

Integrating online and offline Customer Service

May 13th

Posted by Lolly in Social Media

No comments

Head over to Reputation online to read my latest blog post about integrating online vs. offline customer service

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Customer service 2.0 – Easyjet

Dec 18th

Posted by Lolly in Social Media

3 comments

I had a bit of an epic journey attempting to travel back to Lyon for the festive season today. I missed my 5AM train to Gatwick, jumped on a taxi and arrived at the airport only to be informed that my Easyjet flight was delayed. Armed with a good book and a very large cup of black coffee, little did I know that my journey would turn into a nightmare. I won’t bore you with all the details (it took me ages to get my suitcase back and I ended up being stranded in Croydon!) but  Easyjet have been doing More >

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