• Screen shot 2011-07-12 at 15.43.41

    Using social content to drive sales through search

    There’s a very wrong assumption floating around the heads of many CMO’s and small business owners alike, that having a Facebook page and Twitter profile is enough, because social media is this new and wonderful thing which is going ‘to do wonders’ for your brand. I am sure we’ve all had clients who have asked for thousands of fans and followers, as quickly as possible without any content, or budget to create conte...
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  • Screen Shot 2011-10-27 at 22.19.16

    Blogfest 2011 - Topshop's smart Tumblr strategy

    Here is at long last, my first entry for the Bathroom Blogfest 2011 on how Topshop uses to Tumblr to 'climb out'. I do promise I'll put up a bathroom related post tomorrow for fun though! Here we go! Brands have embraced social media as a means to 'climb out' and 'hang out' with their fans on social networks. Some brands do it well, others have had their fails...  I've been in working in the social industry for a ...
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  • anonymousresolutions

    It's that time of the year again. What are you New Year's...

      Photo via Dear blog, It is that time of the year where I should publish my New Year's Resolutions for all to see. Wish me luck, and thanks James for inspiring me! Resolution #1: blog more  I've been suffering from blogger's fatigue on and off since I started blogging back in 2006, which has sadly impacted on the quality of the content on this blog. I recently spotted a tremendous post by Mack ...
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  • crystal-ball

    A few social, search and mobile trends for 2012

      I am not usually a big fan of prediction posts, particularly when it comes to social, but recently spotted a handful of predictions by industry experts worth mentioning.   Without further ado, here are a handful interesting social, search and mobile trends for 2012. These 3 disciplines are inextricably interlinked, yet too often siloed, so I figured I would sum them all up in one...
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Posts tagged Seesmic

Trends: video-sharing

Aug 8th

Posted by Lolly in Web & Technology

5 comments

Whilst Youtube remains the Daddy of video sharing sites, there are quite a few interesting new(ish)contenders out there.

 

Seesmic: although Seesmic has now been out for a few months, I recently discovered the Seesmic plugin that allows readers to leave video comments on blog posts, taking commenting to a whole new level! Users have a choice between a video comments plug-in that posts comments in a traditional way or the embeddable player.

 

 

 

12seconds.tv although still in alpha, is in my eyes, a serious contender. 12seconds.tv is the Twitter of video sharing. It lets user share 12 seconds video updates and also automatically sends a message to More >

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1 question, 8 answers: the social media meme

Jul 1st

Posted by Lolly in Blog Till you Drop!

8 comments

My blog friend C.B Whittemore recently tagged me in 8 more things, the social media meme with one question – what are 8 ways in which you’ve used social media?

 

1. My blog is my most important and exciting tool to date. I have not only met some wonderful people offline (Chris Brown, Reshma Anand, Organic Frog, Sandrine, Cedric, Steve, Annie Mole… apologies if I have forgotten anyone!) but blogging has also recently changed my life as I am just about to start my new role as a Social Media strategist.

2. Blogging has drastically changed my social media consumption – I created a web More >

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