Posts tagged Smirnoff
Smirnoff launches Green Apple Smirnoff and Lime Smirnoff
Sep 15th
You may remember Smirnoff sponsored the London Bloggers Meet Up last year promoting the delicious Moscow Mule, and also gave us some personalised cocktail cards.
It’s no secret that I enjoy cocktails now and again, and the PR agency promoting Smirnoff invited me to the UK launch of their new exciting flavours – Green Apple Smirnoff and Lime Smirnoff. I couldn’t attend last Friday’s official launch as I was on holiday, but the Smirnoff team unveiled five huge ice sculptures across the UK carved by ice-sculptor Jamie Hamilton to celebrate the launch.
Appearing in Glasgow, Edinburgh, Manchester, Liverpool and London, the ice More >
The New York Lolly Cocktail card has arrived!
Oct 3rd
So I got my Blog cocktail card this morning courtesy Splendid Communications, and I’ll be having a go at making the ‘New York Lolly cocktail’ at the week-end
I think Splendid Communications did a brilliant job at establishing relationship with the 50 or so bloggers who attended the Bloggers Meet Up on Tuesday, but they also managed to create a lot of buzz around the Smirnoff brand and the Moscow Mule via a variety of online venues such as the London Bloggers own blogs, Flickr, Twitter, Facebook but also YouTube, where you can watch a video of the making of the Moscow Mule.
The More >
Bad PR, dating geeks and another night out with bloggers…
Oct 1st
Here’s a collection of PR pitches that landed in my inbox recently – some good, some, err, not so good!
PR pitch #1: Twitter = Talking in public
Tim from Olgivy, sent me an email yesterday asking me to blog about an ad campaign for a technology giant. I love advertising so technically it should have been something I would have been happy to blog about… and the ads also looked good.
Such a shame his pitch was the worst piece of PR I have ever seen! I hated the tone of voice in his email (sounded like he couldn’t be bothered), and More >
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