• Screen shot 2011-07-12 at 15.43.41

    Using social content to drive sales through search

    There’s a very wrong assumption floating around the heads of many CMO’s and small business owners alike, that having a Facebook page and Twitter profile is enough, because social media is this new and wonderful thing which is going ‘to do wonders’ for your brand. I am sure we’ve all had clients who have asked for thousands of fans and followers, as quickly as possible without any content, or budget to create conte...
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  • crystal-ball

    A few social, search and mobile trends for 2012

      I am not usually a big fan of prediction posts, particularly when it comes to social, but recently spotted a handful of predictions by industry experts worth mentioning.   Without further ado, here are a handful interesting social, search and mobile trends for 2012. These 3 disciplines are inextricably interlinked, yet too often siloed, so I figured I would sum them all up in one...
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  • Screen Shot 2011-10-27 at 22.19.16

    Blogfest 2011 - Topshop's smart Tumblr strategy

    Here is at long last, my first entry for the Bathroom Blogfest 2011 on how Topshop uses to Tumblr to 'climb out'. I do promise I'll put up a bathroom related post tomorrow for fun though! Here we go! Brands have embraced social media as a means to 'climb out' and 'hang out' with their fans on social networks. Some brands do it well, others have had their fails...  I've been in working in the social industry for a ...
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  • anonymousresolutions

    It's that time of the year again. What are you New Year's...

      Photo via Dear blog, It is that time of the year where I should publish my New Year's Resolutions for all to see. Wish me luck, and thanks James for inspiring me! Resolution #1: blog more  I've been suffering from blogger's fatigue on and off since I started blogging back in 2006, which has sadly impacted on the quality of the content on this blog. I recently spotted a tremendous post by Mack ...
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Posts tagged web and technology

Mr Tweet – your personal twitter assistant

Nov 30th

Posted by Lolly in Social Networking - Tools & News

2 comments

Just a quick one… I am snowed under at the moment, and posting is likely to be light over the next couple of weeks.

Mr Tweet is a Twitter tool that helps you both identify influencers beyond your Twitter network, but also tells you which of your followers you should be following back. Go and check it out! It’s brill!

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I am right-brained!

Nov 17th

Posted by Lolly in Web & Technology

5 comments

I just discovered a cool new tool thanks to my colleague Sylwia Presley – Typealyzer.

Typealyzer is a tool that analyses the contents of your blog based on Myers-Briggs Type Indicator,  a psychometric questionnaire designed to measure psychological preferences in how people perceive the world and make decisions.

According to Typealyzer, Blog till you Drop! falls into the Doers Category, ESTJ type (Extraversion, Sensing, Thinking, Judging)

The active and playful type. They are especially attuned to people and things around them and often full of energy, talking, joking and engaging in physical out-door activities.

The Doers are happiest with action-filled work which craves their full More >

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